Smith's Exceeds Expectations with Hospital Fundraising Efforts
September 12, 2016, By Greg Ferraro
2016 Fundraising Totaled $475,000 for Nevada Hospitals
Las Vegas – Smith's Food & Drug Stores has raised $475,000 during a statewide hospital fundraising campaign called "Bringing Hope and Healing to Kids," in which customers could participate by adding a small donation at the registers, joining in-store activities, or dropping coins into boxes at check stands. A company golf tournament with suppliers as well as associate contributions also contributed significantly to the proceeds. This year, $400,000 was raised for children at Dignity Health-St. Rose Dominican in Southern Nevada, and $75,000 was raised for Renown Children's Hospital in Reno.
"A seriously injured or sick child, along with mounting medical bills, can be overwhelming for any parent. If we can help those families even a little bit, we feel as though we have helped our community," said Smith's Vice President of Public Affairs Marsha Gilford. "Our customers understand community support and always seem eager to help these children.'
Smith's has a long history of supporting children's hospitals. In the 1940s, company founder Dee Smith collected pennies and delivered them to the nearby children's hospital. Since 2002, Smith's associates, suppliers and customers have contributed more than $12.5 million for children's charity care throughout Smith's seven western states of operation.
Smith's Food & Drug is a division of The Kroger Co. (NYSE: KR), one of the world's largest grocery retailers. From its division office in Salt Lake City, Smith's 17,000 associates serve customers in 138 stores throughout seven western states, including seven grocery stores and seven fuel centers across Northern Nevada. For more information, visit smithsfoodanddrug.com.